By: Paul | December 15, 2016


If you're uploading content to YouTube, then you know how important it is to drive traffic back to your channel.

Today's video shows you exactly how to do this with YouTube's new feature 'End Screen'

I'll also discuss which elements you should be using and why.

  • How to Add an Element
    • Subscribe Button
    • Attaching Videos and Playlists
      • Best for viewer
      • Most recent upload
      • Choose a video or playlist
    • Promote another channel
    • Attach external link

So sit back and see how in 8 minutes you can improve your channel by using the new End Screen.

Just another easy way to build your #lunchhour.

Category: Video 

Tags: YouTube, Marketing 

By: Paul | November 15, 2016


An Intro Video is a short clip between 10-15 seconds that play before a longer video.

Think of the roaring lion for MGM Studios.

This helps to create a consistent image and brand on every video you publish.  Another benefit is that it creates a short buffer to start the video.  Take a minute to look at my first 9 videos and you will see that each one starts immediately with me looking into the camera and talking.  The effect is abrupt and I'll be honest a little unnerving.  The Intro Video in this case helps to create a smoother transition with the viewer.

With that said, please watch the YouTube video below.  Pull up a second monitor to follow along and learn about a pretty awesome piece of free software from

I think you'll be ...

By: Paul | November 09, 2016

Have you ever been interested in writing your own blog?

The benefits can be huge, just look at the following reasons.

I've included a link so you can view each article.

From there just search 'reasons companies should blog' and you'll find thousands of more pages dedicated to this topic.

According to Zoho:

  • Companies who blog receive 97% more links to their website.
  • Blogs rate as the 5th most trusted source for accurate online information.
  • 80% of blog visits are new.
  • Posting every day generates 4x more leads

Hubspot lists :

  • Drive more traffic to your website.
  • Blogs help establish yourself/your business as an authority
  • Convert blog readers to leads and then clients

Forbes lists these reasons:
  • Humanizing the company
  • Enhancing visibility
  • Building credibility ...

Category: Website 

Tags: Zoho, YouTube, Blog 

By: Paul | November 04, 2016

Today's video covers the basics of YouTube.

This is a long video, but it goes over every step of the process.

Keep in mind that many of these steps only need to be done once, then you'll have a great template for uploading future videos.

Please let me know your thoughts or suggestions.

Topics Covered:

 * Creating YouTube channel art 2560 x 1440 pixels (px)
 * Setting YouTube channel icon 800 x 800 px
 * Writing your Channel Description
 * Uploading your first video
 * Creating a custom thumbnail
 * Changing your video thumbnail
 * Writing your video description

 * Tips for the Video Description and Tags
and much more...

Category: Video 

Tags: Logo, Inkscape, YouTube