By: Paul | November 20, 2016


The About Page for many people is one of the most important and yet one of the most difficult pages to create on a website.

What makes the About page so difficult?

For myself, an About page brings up the memory of the first day of school.  There was always a teacher who asked each student to stand up and state something that makes them unique.  Even today, I don't know how to answer that question.  What makes me different than my peers?  What could I have done that is unique to the dozens of people sitting next to me?

Often I would mumble my way through an answer and that would be the end of it.

You can't mumble through an About Page

The About Page is this question on a bigger scale.  It is an opportunity to tell others what it is that makes yo...

Category: Website 

Tags: Zoho, Branding, About 

By: Paul | November 15, 2016


An Intro Video is a short clip between 10-15 seconds that play before a longer video.

Think of the roaring lion for MGM Studios.

This helps to create a consistent image and brand on every video you publish.  Another benefit is that it creates a short buffer to start the video.  Take a minute to look at my first 9 videos and you will see that each one starts immediately with me looking into the camera and talking.  The effect is abrupt and I'll be honest a little unnerving.  The Intro Video in this case helps to create a smoother transition with the viewer.

With that said, please watch the YouTube video below.  Pull up a second monitor to follow along and learn about a pretty awesome piece of free software from

I think you'll be ...